Pure moods

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What is pink? a rose is pink
By a fountain’s brink.
What is red? a poppy’s red
In its barley bed.
What is blue? the sky is blue
Where the clouds float thro’.
What is white? a swan is white
Sailing in the light.
What is yellow? pears are yellow,
Rich and ripe and mellow.
What is green? the grass is green,
With small flowers between.
What is violet? clouds are violet
In the summer twilight.
What is orange? Why, an orange,
Just an orange!

This beloved children’s poem ‘What is pink?’ was penned by nineteenth-century English poet Christina Rossetti. It captures the magic of pure colours in a way only a child’s uncomplicated imagination would. This gentle, lulling hymn reminds us of our classic Rithihi kurtas— a collection made with solid colours, sometimes with barely-there patterns.

These kurtas are alive, conjuring vivid images and salient emotions in our minds with their colours. The statements they make are striking and arresting, connecting both the wearer and the beholder to colour-induced pure moods. As Rossetti captures in her poem, pure colours are heavy with mental imagery, which is why wearing a single colour is never devoid of a statement, whether it’s intended or not.

Rithihi classic kurtas are made from mangalgiri and phulia cottons that are breezy enough to be comfortable even in the warmest temperatures. With the ability to make vivid colour statements and lend amazing comfort, these single coloured kurtas have been consistent in our collection over the years. They are an homage to colours and the way they simply enter our vision and unravel, stirring images, taste, smell and even musical notes, in the depths of our mind.

Reach out to us to see more or know more about the Rithihi classic kurtas.

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